We're wrapping up our three-part series of snapshots into the professional coach survey we recently conducted. First we talked about the coach by covering topics like the coach persona, stages of the coaching field, and the most important goal for 2018. Then we talked about coaching sessions with topics like amount of sessions per month, fee per session, and customer impressions.
We've been discussing the results of our survey of professional coaches and coaching students. Before we talked about the coach. Next we'll talk about marketing. Today we're talking about coaching sessions, fees, and customer impressions.
In January, we conducted a survey to understand the mindsets and behaviors of professional coaches and coaching students as they headed into 2018. The data provides insights into their top goals, obstacles in getting new clients, marketing tactics, business operations, and branding. Since we're half-way throught the year, we thought we'd revisit the results.
In my experience of being an internal coach at a software company and having a private coaching practice, there are five main reasons people get coached. The details may be different, and the clients may explain their situations in different ways, but when boiled down to the essential, the reasons for getting coached can be counted on one hand.
Finding new clients! That's the #1 challenge reported by coaches. I can relate—I got certified as a coach to help people. The problem was, how to find the people? If finding new clients is your challenge too, here are seven ways to get new coaching clients.
Before I knew what coaching was, this is what I thought coaching was: you paid a coach to tell you how great you were and how everything would work out, if you just believed in yourself.
Unless you’ve been hiding under a rock, you’ve probably heard about coaching in the workplace. In the past, the term “coach” was applied to sports, then to performances like “voice coach” or “acting coach.” Most recently, coaching has entered the workplace—and indicators suggest coaching is here to stay.
It used to be that sports coaches were the only kind of coaches around, but a new kind of coach is permeating life and work. Professional coaching is on the rise today. But that’s doesn’t mean people understand what coaching is all about.
The coach who saved Metallica. You read that right.